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Showing posts with the label Andrew White

What's the next wave of PIM? Part 2

In the previous post , I offered a view to look at the PIM marketplace. From retailers and manufactories perspective, PIM has become a necessity to meet fast paced customer demands. The vendor marketplace, on the other hand, is getting crowded to meet the increasing demand. In that post, I also provided a few criteria to make sense of different vendor offers. In this installment and the next, I intend to articulate a further criterion, or a standpoint to look at the PIM market. Let me first summarize what we have so far: Some PIM vendors are traditional, some emerging, some disruptive (less than a handful) Vendors tend to primarily focus on one target company size, i.e. enterprise, medium, and small companies Finally, a practical way to group vendors is by the kind of use cases they are primarily designed for, e.g. emphasis on buying or selling side processes, marketing content, merchandising support, channels, etc. From (1) one deduces that the market has bee...

Heavy Meta. The role of PIM in turning data into information.

It must be my philosophical bend but I love (almost) everything that is meta , in particular I love metaphysics. This allows me to define metadata in a slightly different fashion. In fact, the prefix meta denotes something that is beyond or transcends the physical contingency of an object. Now what is data? David Loshin authoritatively defines data as “…a collection of raw value elements or facts used for calculating, reasoning, or measuring." [1]   In other words, a piece of data represents an actual, physical, and existing entity. For example, I am 1.75m tall. This is a fact expressed via numerical representation (and obviously can also be digitally coded). The adjective ‘tall’ provides important contextual information without it, the piece of data (1.75) would be meaningless. This is metadata. To further the example, if I add that I am second to my brother, I will start depicting a picture of a family of at least 4 people where my brother is the tallest and I am taller th...