Mens Et Opera - Reloaded

There is a discontinuity point in almost everything we do. Anytime we make a choice we are choosing a different path because we believe that the current course of events would lead us towards a dead-end. A "quit point", however, is more than just a mere decision point. When you quit, you are saying (and betting): "things are going well now but that won't last long because bla bla..." Bla bla is what substantiates your bet. Conversely, you also are saying (and betting):"this way is gonna land us bla bla but we are going to slog away for awhile". Simple question: "why don't you quit when bad things are impending?". Easy answer: "you, your product, your service, your 'whatever you are in' will be off the market by then". You are not the smartest guy in the room. Second (hard) question: "what do you properly mean by 'quit'?". In order to quit you have to abandon a piece of something to gain a piece of som...

One of the most remarkable concepts about creating a business, is its underlying idea and the process to translate it into reality. The idea comes from a sharp observation of reality in all its factors, this is called attitude: the most valuable asset of any successful entrepreneur.  Then, the capacity to cut through reality to surface what is truly important to realize and what not (the latter being very tricky, indeed). Subsequently, the process is made of  strategy and tactics. Deal with the material you face and shape the idea accordingly. Many companies fail because of this lack of realism: great idea, deep observation and an illogical optimism: "It will work!". The majority, however, fail because of a slapdash work on the idea. A business model is just that: a model. It is not reality. An old cliche proves to be true: "the map is not the territory". Your model must emerge from a strong observation (the extent of demand or the potential to induce it) and be ali...