Round up!

For readers who might be interested, I thought it would be useful to gather together in one place links to various posts on Omnichannel and customer-centricity.

On to the posts.

• It's the customer, stupid!
• The "relational gap" in the Australian Retail sector 
• The misleading Omnichannel...thing
• Business as a Calling: How Catchoftheday and Tinyme fulfill their call
• Omnichannel doesn't necessarily mean customer happiness
• Does Product-Centricity conflic with Customer-Centricity?
• Drop Shipping: the competitive advantage of pure players over bricks and mortar
• What's customer experience, anyway?
• "The Company is like a verb whose subject is the customer"

Enjoy!